1. What do you provide as a copywriter for nonprofits?

 

I provide web copy for your website in the main, but I also provide -

 

• Articles, blogs, and case studies

• Brochure copy

• Brand story/voice/messaging + strategy

• Keynote speeches

• Copyediting - mostly web copy, long-form articles, and ebooks

• Editing of any copy created with AI.

 

2. Who do you work with?

 

In the main, I’m looking to work with those who help those in the neurodivergent space, but also those who help others with different disabilities. That is, nonprofits/charities in the main, assistive tech firms, and therapists. 

 

I will, however, work with those outside this niche if we’re a good fit. I’m particularly eager to work with those in the construction industry. 

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3. What do I do if I want to work with you, but I want something you don’t provide or talk about in your services or packages?

Ask me. Whatever it is, if I can help you with it at all, then I will. If not, then I’ll try to guide you towards someone who can. You’ll never find out unless you ask.

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4. What happens after I’ve made that first initial contact?

 

We’ll arrange a no-obligation Zoom call to see if we’re a good fit, and if we are and I believe I can help you, then I’ll arrange another call with you to go over your copy, branding, or content needs. I’ll use Fathom to transcribe our call so I get all the relevant and important bits from our call. I then delete the call once it’s been transcribed. 

 

After that, I’ll stay in touch via email or Voxer, so you can always get hold of me. I usually respond within 48 hrs at the most. 

 

** Some people don’t like Zoom, and if you’re one of them, or you’re just too busy to hop on a call, we can do email. Having said this, it can become quite arduous doing it this way, but I’m happy to if that works for you. If I need information from you, you’ll need to email me - you can use a Google or Microsoft Word Doc to share the relevant information I need to do the job.

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5. What else might you need?

 

I need customer/client/user data. Voice of customer research is important, as is any relevant marketing information you have on your users. Testimonials are great, but I want more than that. However, having said that, if you don’t have any, for instance, if you’re just starting, we can work around that. 

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6. How long does it take?

 

The job will take as long as it takes, but it usually takes roughly between 10 to 14 days, depending on what you’ve asked for. Web copy usually takes longer, again depending on how much work there is and how many pages you’ve asked for. It’s about so much more than just the writing. 

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7. Can I just have one page?

 

Yes, you can have one individual page if that’s all you need. However, if you’ve got pre-existing web copy on a website, then I usually advise that you have all your pages redone because one page is going to stick out like a sore thumb in comparison to the others. Of course, I will write in your tone of voice, but one well-written page designed to get results is going to stick out against all the other pages, which may not be so well written. Need a single page for now because you’re just starting? Perhaps an About Page/Landing Page - yes, we can do that!

 

I can also provide sales and landing pages as standalone copy. 

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8. What happens once you’re done?

 

If it’s web copy, I’ll create a Loom video describing what I’ve done and explaining my reasons why. It’ll give you a clear understanding of why I’ve decided to do what I’ve done with your web copy. You’ll also get the web copy on a wireframe template in Google Docs, that is, it’ll be designed to look like a web page, with separate sections and headlines so you can see roughly what it’ll look like on your website. Then, a Google Docs with the copy written plainly so you can point out any edits you want.

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9. So how many edits can I have?

 

Usually, I provide up to 3 free edits before I start charging. 

 

10. What’s the story with articles, case studies, speeches, and editing?

 

I won’t provide wireframes (obviously) or Loom videos for the type of services described above. I only do that with web copy. We’ll meet or email, and I’ll go away and write up what you’ve asked me to do. I may get in touch with any further questions, so it’s important that you check your messages regularly. 

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11. Do you use AI?

 

That’s the question to end all questions, isn’t it? Honest answer - I sometimes use it for some quick research, saving me some time. I always check before using it, though. I certainly don’t use it to provide content or copy. There’s no copy-and-paste job over here. I have worked without AI for so many years, it would feel odd relying on it now. That’s not to say that I’m not AI-literate. I am, and I’ve trained on it and know how to prompt it well. But I don’t need to rely on it as I’m a professional writer and I can write without it. 

 

12. How much do you charge?

That depends, and I don’t always find it easy to answer because it depends on how much work there is and what you’ve asked me to do. However, I do have starting prices on my services and packages page, so you have a fair idea of how much it’s going to cost, but again, don’t be afraid to ask me anyway if you’re unsure of what you want and you have a fixed budget. We can always find a way to create something that fits your needs. I’m here to help, and times are hard. 

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13. Why is brand story part of your services, and what is your story?

 

I started out writing copy for everyone. This was so I gained as much experience as possible. Once I had a decent portfolio, I started to specialize in certain areas, and one of those was in About Pages. I loved the storytelling aspect of it, and I know how much it helps readers connect with the brand. This developed over time, and I started specializing more in brand story and the strategy behind it. I’ve helped a lot of solo clients and small businesses with it over the years. 

 

Once I branched out into nonprofit copywriting, assistive tech, and therapists, I kept the brand storytelling service, which I use with web copy or as a standalone service. 

 

14. Why writing for nonprofits?

 

Because I’m neurodivergent, and for me, it changed everything and gave me a greater appreciation of difference than I’d ever had before. I love the idea of providing words for something that will make a difference to people’s lives. 

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15. Why do you charge for your services and not become a volunteer copywriter?

 

Because I have to make a living, and most of my living comes from copywriting. However, I keep my prices reasonable, and I haven’t raised them for some time. I don’t want the price to be a barrier, which is why I’m happy to try and help if you’re budget is tight. 

 

16. Why copywriting for therapists?

 

For the same reasons as above, if you’re doing something to help those who need it most, I’m in. 

 

17. Why assistive tech copywriting?

 

If you’re creating something good for those who need it most and will improve the quality of their lives, I’m definitely interested.

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18. Where can I find out more about your services and packages?

 

You can find out more about my services here and my packages here

 

19. Where can I find you?

 

You can email me here - gillianjonescopywriting@gmail.com, or you can usually find me on LinkedIn here 

 

20. Do you speak Welsh fluently?

 

Yes, I’m fluent in Welsh. I can speak and write in the language, so if you’re  Welsh and you prefer to communicate through the medium of Welsh, that’s fine with me!